Virtual Event - Bridging the Analytics Gap: How Marketers Measure, Report, and Prove Impact in 2025

Are you drowning in data but struggling to extract real, actionable insights? You’re not alone. Marketers today have access to an overwhelming amount of performance data, yet many still find it difficult to prove ROI, measure attribution, and create a unified view of performance across channels.

What You’ll Learn:

• How Often Marketers Are Checking Performance Data: See how your reporting habits compare to industry benchmarks.
• The Attribution Problem & Identity Resolution’s Role: Learn why 37% of marketers struggle to isolate impact and how identity resolution can improve tracking across paid, owned, and earned channels​.
• Why Proving ROI Is Still So Difficult: Discover why only 21% of marketers say integrating performance data into their platforms is "very easy"
• The Future of AI & Predictive Insights: Learn how AI-driven analytics, audience segmentation, and real-time performance tracking can drive better marketing decisions​​.