Skip to content

The 2025 Consumer Insights Report for Home and Décor

In the highly visual and emotionally driven Home & Décor sector, the path to purchase is anything but linear. The 2025 Consumer Insights Report reveals how age and gender influence browsing, buying, and loyalty behaviors—offering a clear view into what truly drives engagement and conversions across channels.

Inside you’ll learn:
  • How often key demographics shop directly from brand websites
  • Which channels drive first-time visits and return traffic
  • What motivates (or deters) email and SMS sign-ups
  • Which loyalty features matter most by audience
  • How to personalize messaging that actually converts
In an era where personalization is everything, one-size-fits-all marketing won’t cut it. This report delivers the insights you need to stay ahead, strengthen connections, grow revenue, and build lasting loyalty in 2025 and beyond.

 

2025-Home-Consumer-Insights-Report-Asset-Image

"These insights serve as a roadmap for navigating the evolving home and décor retail market. By leveraging these strategies, brands can remain competitive, foster loyalty, and drive growth in the fast-paced world of modern retail."

Tim Glomb, VP of Content, Wunderkind


Pattern-10