U.S. 2025 Consumer Insights Report for Digital Commerce
Get ahead of the competition with exclusive, actionable insights straight from consumers. Based on a survey of 500 U.S. respondents, this report reveals the latest trends in shopping preferences, digital touchpoints, and brand loyalty. Going beyond traditional metrics, it delivers unfiltered perspectives from real consumers, giving marketers unparalleled value for 2025 planning. Use these insights to connect more meaningfully with your audience, refine strategies, and maximize ROI.
What You’ll Discover
- Refine your messaging strategies: Learn how triggered email and text campaigns can drive conversions by aligning with consumer preferences for timely, personalized outreach.
- Prioritize the right digital channels: Identify the platforms and devices consumers trust most, enabling you to allocate resources effectively for maximum impact and engagement.
- Optimize loyalty strategies: Understand what motivates consumers to choose brand-direct purchases, from free shipping to exclusive discounts, and seamless buying experiences to personalized recommendations.
- Plan for 2025 consumer trends: Anticipate emerging shopping behaviors and category preferences across demographics, helping you adapt to shifting market demands with confidence.
Don’t just react to trends—lead them. Download the U.S. 2025 Consumer Insights Report for Digital Commerce today and turn consumer data into your competitive advantage.

"This report is a roadmap for brands navigating today's tariff-driven economy. It translates shifting consumer sentiment into clear, actionable strategies, so marketers can cut through the noise, build trust, and turn price sensitivity into lasting loyalty."
Tim Glomb, VP of Content, Wunderkind